portfolio - branding
Working with an already recognised brand, we were asked to update the Thames Water Logo, to give it a more contemporary look, more in keeping with a modern utilities PLC. The new roundel along with the Company's established colour, blue, is central to the identity of Thames Water. This was progressed through to all aspects of the Company's appearance, from billing forms to brochures and advertising and including a comprehensive guidelines manual that future designers would use to continue to communicate the Thames Water message.
corporate identity
identity manual
stationary,
forms and bills
proposal documents
literature
advertising
livery design
signage
exhibition
uniforms